The Dieline Awards 2015
Editor's choice – The Adventurous Blends of William Whistle (a very special fantastical win!)

To be chosen by the editor as their favourite was a special moment.

Capturing the imagination is exactly the intention of the brand. To inspire visually, poetically and with our fantastic flavours was the aim, and we seem to have ticked all those boxes with this win.

Inspired by flavour and discovery, this imaginary character, William Whistle, travels on the most captivating adventures to bring back the finest ingredients in order to create his adventurous blends. The blend of imaginary story-telling and real life creates a fun inspirational approach to tea and coffee blending.